Triberr just added the ability to give credit where credit is due

Yes, Triberr just keeps getting better and better.

The ‘Home of the Influencer’ that puts the blogger front and centre is maturing at a rapid rate.

triberr adds authorshipAfter the reblogging functionality, the universal commenting system, Triberr Campaigns and being just an amazeballs community of influencers and fellow bloggers, we can now assign the (correct) author to a blogpost.


@HUFFPOA good example of how it’s not suppose to happen is like on HuffPost. When you Tweet an article from there, @HuffPostMedia gets the credit. This happens on all platforms. Try and Tweet anything from YouTube, Mashable and many others and their handle gets attached.

Not the authors, never the authors handle. Now, that just don’t sit right.., now does it?

Your Blog

Even when you have someone else post on your blog and you push it through Triberr this happens (it’s not just the big uns). Your Twitter handle gets attached to the post, regardless of who wrote it.

One thing you can do is add the Twitter handle of the author in the title, this works quite well. But, then you have 2 handle and an ugly title. It’s a work around, nothing more.


Enter the Triberr visionaries. I sometimes get the feeling they go in a sweat-loge and use the spirit world for guidance. But, I’m sure that many a BBQ with a cold beer or two is plenty to spark great conversations where they come up with these mould breaking ideas.

OK, so the author has to be a (free) member of Triberr. I guess you’ll have to be. How else do they get you into their system, besides, if you blog.., you should join Triberr anyway (yeh, I’m a (paying) fan of the platform, so what?).

So, How?

Anyhoo.., the idea is simple.

Suppose you write a guest (or original) post on, after publishing the post gets imported into Triberr. Then, I go into My Posts and select your name. Now, every time the post gets Tweeted it has your name. And when the post gets reblogged, it will still have your name (or handle) attached to it.

It actually quite an impressive piece of functionality.

Not Just Preaching

The boys from Triberr, or Dino in particular, write a lot about how the blogger gets the short end of stick on the bigger (if not all) other platforms.

A lot of people rant on the web, but it seems Dino (and Dan) tend to their flock with great care and actually try and change what is wrong.

If, with that great care they build a platform that gets better and better..,well.., so much the better. And to all (or most) other platforms.., take a look at Triberr and please learn from them. This is a platform that puts ‘social’ first, not the platform (i.e. ads).

Just amazeballs.



The Personal Exodus of A Writer

A long time ago in a galaxy far, far away I stumbled across a marketing blogger named Geoff Livingston.

In fact, in was through Triberr and Dino Dogan’s tribe “The Ori” that I was introduced to this remarkable man.

Exodus - A New Novel from Geoff LivingstonIn the beginning Geoff wrote about marketing, and I shared his content via Triberr to my followers, because they were well written and well considered posts, worthy of sharing.
I also noticed the community behind the blog, the comments were (are) always interesting and supporting, always adding to the conversation.

As a blogger I know how difficult it is to gather such a following of loyal readers and commenters.

A Change of Pace

One of the reasons I stuck around on Geoff’s blog is because of his more personal articles. Some really personal and really deep. Some even touching really sensitive subjects like antisemitism in the United States. And not just in general, but revealing part of his personal history and conflicts.., heavy stuff.

I grew up in a suburb of Philadelphia called Glenside between the ages of 2-8. We were the only Jewish family in an Irish Catholic neighborhood.

We (the readers of the blog) could feel something was up. And when the time came, we all understood the change.

We did not all accept this change, apparently a third of Geoff’s readers decided they wanted nothing to do with this more personal style of writing. Mind you, he still writes about marketing, just a little less.


Exodus: Book One of the FundamentalistsOn 7th June Geoff revealed what his ‘secret project’ was and why his blog had turned such a personal corner.

He’d written a novel.

And he’d been working on this book for 19 (nineteen) years. I was thinking, if this book is as epic as the time it took to write.., then I surely want to read it. And, being a fan of Geoff I signed up to the ‘Exodus’ newsletter and was fortunate enough to receive an advanced copy to sink my teeth into.

Now, when it comes to novels, I’m not a fast reader (that’s why I don’t start with Game of Thrones, I’d never finish it, heh). So, I haven’t finished the book yet. And in all honesty, this post isn’t about the book (although I’m loving it already).

No, this is about the personal journey of a writer. A journey put on display for everybody to read, to participate in, to comment on, to enjoy or to reject.


This post is about courage. The courage to take control of your life, to take a step back and re-evaluate, to change what needs to be changed. The courage to put yourself out there, for everybody to see, completely naked. Having 19 years of your life judged.

I watched “We Bought a Zoo” the other day, and despite having seen it before, it still got to me. And the “20 seconds of courage” rule Matt Damon’s character has is something that resonates with me. Because it’s true. It’s all you need to make that step, to hit “Publish”, to face the music. But to do it on a scale and openness that Geoff has exhibit the past year.., man.., we can learn from that.

I’ve learned from that.

Thanks Geoff, and good luck with the book.

For more on the book, watch the trailer below:

You Do Not Have To Share Everything


One of the great fears of social is the idea that you have to share everything. Well, you don’t.

Also, people who do share everything are rare, and it might be a good idea for them to stop doing so.

You Do Not Have To Share Everything

Unable to Lie

In the movie “The Invention of Lying” Ricky Gervais’ character is a few minutes early to a date and Jennifer Garner’s character is triggered to say “Hi. You’re early. I was just masturbating”.

Well, that was a nice shocker and apparently she said it because she can’t lie. But, she was never asked what she was doing upstairs, she just volunteered this information for no reason. She chose to share it.

In my opinion this was as useless (and gratuitous) as the strip scene in Star Trek Into Darkness.

They did not have to share this with us, it did not add to the story. We would have enjoyed these movies just fine without it. Then again, it’s not worth writing numerous blogposts about the subject either.

For You Personally

The habit of sharing everything might be fun for some. And on the receiving end it might even be interesting to some. But it can be risky.

Your privacy is largely determined by how much you share on-line. And it’s not just embarrassing stuff you have to worry about.

Future employers can easily check you out on-line, and they do. And they do let what they find way into the decision to hire you or not.
And then there is real valuable information, like your credit card. Believe it or not, people actually post images of their new credit card on-line.

Anything you say can and will be used against you.

For Your Company

Reputation is a precious commodity. Whether it’s street cred for some kid, or the credibility of a bank, in some cases the loss of reputation can have unimaginable consequences.

A company needs to protect it’s reputation with vigour. Deciding what to share and what not can be crucial and sometimes the line is blurry at best.

When in doubt, do not share.

A basic rule is that any information you share must serve a need. It must benefit a customer or a partner, help them solve a problem. A band aid for a pain.

This does not mean you have to share all the knowledge your company has.

It does mean that you can truly help people, and that you can control the conversation about your company.

Yes, by actively participating on social you decide what people read, what the conversation is about.
If you are absent, people will discus your brand anyway, but on their terms, not yours.

Inside Your Company

The need for silos within a company may always exist. And that’s OK. There are always certain aspects, like personnel or legal information, that can’t be shared with all employees.
This is not a problem, because most of that information is not critical knowledge for the day to day work routine.

What you do need to share is exactly that knowledge that is needed, or can be needed, by employees (and managers) to progress their daily work.

The fact that person A knows some process very well can be very useful to person B, who might be just before or just after this link. Having access to the information about every link in the chain can help an employee change something within their link in order to improve the workflow of an employee in the next link.

If these two employees never talk, or never share information they’ll never know. It’ll be up to a manager who sees both links to come up with these solutions.
You’d need one heck of a talented and multitasking manager to see and know everything down all links and then improve on them.

It is much easier, and probably more effective, if employees can do this themselves.

Having policies in place to guide employees on the correct behaviour is a best practice.

Not Everything

So, no, you do not share everything, you really don’t have to.
Whether it’s personal, or corporate a lot comes down to common sense.

If you wouldn’t share it with somebody in person, or shout it out loud on a birthday or mention it in a meeting.., you probably don’t want to share it on-line.

Take 10 seconds and think before you hit the send button.

I shared over 1600 photos on Flickr. All personal. And I regret none of them.