Spin Doctor for #e20s

spin-doctor-smallWhen I visited the Enterprise 2.0 Summit in Paris (in 2013) I was surprised by the amount of quality content (presentations). I learned a lot those two days. And not just about Social Business as a theoretical practice, but also about it’s real world value.

The greatest bonus, or advantage, of being active in this field is that you’re surrounded by people who understand the benefits of social. They are social. They have to be social.

This means they’re open, not closed.
They’re helpful, not obstructive.
They’re friendly, not arrogant.
They’re supportive, not opposing.

All in all, I had a lot of fun, which was a first for me at a conference.

#e20s Meetup

When the schedule for the Meetups was made available, and there was one in Brussels, I simply had to go.

Present was a small contingent (Bjoern Negelmann, Rawn Shah and Frédéric Williquet) and the topic was, of course, Social Business and the upcoming Summit. There was also some regular chitchat, and all-in-all it was a pleasant evening.


I suppose my showing up, being part of the evening triggered enough in Bjoern to ask me to be part of the Ambassadors team for the Summit. This is why I’ve been Tweeting and writing about the Summit so much. That, and the fact it is my favourite conference.

I take that role pretty serious, I do find it to be an honour to be asked. This might sound a little too Klingon for some, but it’s true nonetheless.

Spin Doctor

And then there’s that. Born out of a necessity, my predecessor moved on to a different project, the role was offered to me.


So, there it is my friends, prove that being active in a community has its rewards.

And this is an important lesson too, because it strikes at the very heart of social. If you do nothing, share nothing, ask nothing.., you will receive nothing.
At the other end of the spectrum, every seed you plant will yield some result. And these results can either be reaped by you at a time of your choosing, or something unexpected pops up or falls down.

And in the end, the love you take is equal to the love you make. – The Beatles